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Was established in 1997 with the sole goal of assisting user organizations in enhancing machine reliability via the application of best practices in lubrication and oil analysis. For more than 20 years, their method has transformed how businesses manage and keep an eye on lubricants to preserve maximum safety and reliability. Several of the top companies in the globe turn to them as their trusted advisor. World-class training programs, consulting services, papers, videos, and books are used to spread the word about their offerings. In the fields of tribology, lubrication, and oil analysis, Noria team of subject matter specialists is unrivaled. Its knowledge transfer services and products are offered in 10 different languages and more than 40 different countries. Noria has trained more than 50, 000 individuals worldwide. Two prestigious trade periodicals are also published by them. Leading technologies, best practices, case studies, and strategy are all combined in one periodical aimed at practitioners, Machinery Lubrication magazine.