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Kids Shoes NZ is retail shop, Kids Shoes NZ products include women's casual shoes, including a wide selection of Dr. Martens, is a smart move as it offers a popular brand and caters to a broader customer base. Dr. Martens are known for their quality and iconic style, so they can be a great addition to your product lineup. With the expansion into women's shoes, you might consider adjusting your marketing strategies to target both parents looking for children's shoes and women searching for stylish footwear. This could involve creating separate sections or displays for different target audiences within your shop. Additionally, you could develop a strong online presence through a website or social media platforms to showcase your products and reach a wider audience.